THE THINKING
Galeries Lafayette’s “Quoi de Neuf” has become, throughout its many seasonal editions, a must-see event for the discovery of new trends in fashion.
This time, the department store was guided by literature, to immerse the spectator in a surrealist universe, punctuated by purity and minimalism.
In order to illustrate their concept of “the White Page », Bonsoir Paris created 16 window installations that highlights a detail, a characteristic that renders each product exceptional.
CREDITS
ART DIRECTION
Galeries Lafayette
DESIGN & SET DESIGN
Bonsoir Paris
PHOTOGRAPHY
Bonsoir Paris
COMMISSIONED by
Galeries Lafayette
